If you’ve been scrolling through social media lately, you might have noticed a tiny, mischievous creature dangling from some of the most luxurious handbags out there. Meet Labubu the Monsters—the quirky, wide-eyed, and adorably eerie bag charm taking the fashion world by storm.
Whether you’re a handbag enthusiast looking to add a playful twist to your collection or a toy collector diving into the world of fashion accessories, Labubu is making waves. Here’s everything you need to know about this viral sensation and why it might just be the most interesting addition to your bag charm collection.

What is Labubu? A Collectible Turned Fashion Statement
Labubu is a character from The Monsters series, created by artist Kasing Lung in collaboration with the collectible toy brand POP MART. Originally a vinyl figure with a mischievous grin and signature spiky ears, Labubu quickly became a cult favorite among designer toy collectors.
Then, fashion happened.
Luxury lovers, especially in Asia, started attaching Labubu figurines to their designer handbags. Soon, Labubu bag charms became a must-have accessory, bridging the gap between high fashion and pop culture. With collaborations from brands like Coach, Loewe, and even custom-made Hermès Twilly-Labubu combos, the little monster is now a serious style icon.
Why is Labubu So Trendy?
1. The Perfect Mix of Cute and Creepy
Labubu isn’t your average bag charm—it’s cute, eerie, and totally unique. Its slightly sinister grin, oversized eyes, and quirky proportions give it an edge over traditional bag accessories. I personally own four Labubu charms in gorgeous neutral tones, and I love how effortlessly they complement my luxury bags. They add just the right amount of personality without overpowering the design.
2. Collector’s Appeal
Labubu’s limited-edition releases make it highly sought after. Some designs are only available in blind boxes, meaning you don’t know which one you’re getting until you open it—making the hunt even more thrilling. There are special editions, collaborations, and exclusive colorways that turn them into a collector’s dream.
3. The Designer Bag Pairing Game
Labubu charms are often styled with Hermès Birkins, Chanel Flaps, and Louis Vuitton Speedys, giving these luxury bags an unexpected twist. Some collectors even go as far as customizing their Labubu figures with miniature designer outfits, turning them into tiny, fashion-forward monsters.
4. Social Media Hype
Instagram, TikTok, and Xiaohongshu (China’s version of Instagram) have played a massive role in Labubu’s rise. Influencers and fashion lovers are showcasing their Labubu charms alongside their designer collections, making them the ultimate conversation starter.


How to Style Labubu Bag Charms
If you’re thinking about adding a Labubu charm to your handbag, here are some styling ideas:
• Classic with a Twist: Attach a neutral-toned Labubu to a black or beige Chanel Classic Flap for a high-fashion meets high-fun look.
• Bold & Playful: Pair a brightly colored Labubu with a Louis Vuitton Neverfull or Speedy for a pop of personality.
• Hermès & Labubu Luxe: Wrap a Twilly around your Birkin’s handles and match it with a complementary Labubu charm.
• Mini Bag Magic: Attach a tiny Labubu to your Mini Bag for an adorable touch.

Where to Buy Labubu Bag Charms?
• POP MART Stores & Online: The main source for official Labubu figures and charms.
• Resale Platforms: Since some editions are rare, sites like StockX, eBay, and Grailed have exclusive ones at varying price points.
• Luxury Boutiques & Custom Sellers: Some high-end bag charm creators make custom Labubu charms designed to match luxury handbags.


Final Thoughts: Should You Add Labubu to Your Bag Collection?
If you love luxury handbags and enjoy adding quirky, collectible accessories, then Labubu bag charms are a must-have. With their limited-edition appeal, social media buzz, and designer bag compatibility, they are more than just a trend—they are a statement piece for handbag lovers.
Would you add a Labubu charm to your designer handbag? Let me know in the comments!
